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Director of Product Marketing at Axion, New York, NY

Director of Product Marketing at Axion in New York, NY. Est. up to $200k. Apply with swipeandhired.

Axion Ray’s mission is to improve the quality and safety of innovative, engineered products - airplanes, electric vehicles, medical devices, home appliances, consumer electronics - by creating the world’s best proactive management platform, powered by the latest advances in artificial intelligence. Axion leverages bleeding-edge tech & AI stack to solve real-world problems. With investment from top Enterprise SaaS VCs like Bessemer, and key strategic partners such as Boeing and Raytheon, we are uniquely positioned to solve the hardest problems in manufacturing today. Since our founding at the onset of 2021, we’ve deployed across some of the largest manufacturers in the world. If you want the chance to help build the future of manufacturing, join us!
As we scale, we are looking for a Director of Product Marketing to shape our product narrative, contribute to our go-to-market strategy, and drive adoption among leading manufacturing organizations. As the Director of Product Marketing, you will own the messaging and execution required to position our AI solutions as the market leader in manufacturing quality intelligence. This is a hands-on leadership role reporting to the Head of Marketing, working closely with Product, Sales, and Solutions to ensure our offerings resonate with our target market and drive sustainable growth. You will be responsible for building and scaling the product marketing function, developing differentiated messaging and supporting continued revenue growth and adoption.

Key Responsibilities

Own the launch process for new features and products, collaborating cross-functionally to ensure seamless execution and market impact

Craft compelling product positioning and messaging that differentiates our solutions in the manufacturing sector, highlighting technical differentiators, AI-driven insights, and ROI

Develop and refine buyer personas, leveraging deep understanding of manufacturing customer needs, pain points, and decision-making processes

Create and maintain sales enablement materials – including pitch decks, case studies, battle cards, and product collateral-to empower the sales team

Analyze market trends, customer insights, and competitive intelligence to inform product strategy and identify growth opportunities

Partner with Product and Engineering to influence roadmap decisions based on market feedback and customer requirements

Measure and report on the effectiveness of product marketing initiatives, using data to optimize messaging and inform future strategy

Build and mentor a high-performing product marketing team as the company

Requirements

6+ years of progressively responsible product marketing experience, ideally with exposure to manufacturing, industrial IoT, or AI/analytics products

2+ years of management experience

Background in B2B SaaS, Data or AI

Demonstrated success in launching new capabilities and developing value propositions

Proven ability to develop differentiated messaging and positioning for technical products to non-technical and technical audiences

Strategic thinking with a strong understanding of marketing principles, practices, and techniques

Experience influencing across groups with strong communication and presentation skills

Demonstrates high level of personal credibility

Ability to work collaboratively and build relationships with all levels within an organization

Track record of excellent management skills, including recruiting, upskilling and mentoring

Strong analytical background with ability to mentor others

Demonstrated commercial mindset with a deep understanding of how to partner with sales and product to drive growth

Excellent written and verbal communication skills, with the ability to create compelling narratives and content

Comfortable operating in a dynamic, rapidly changing startup environment; flexible and hands-on

Preferred Qualifications

Experience marketing AI capabilities

Familiarity with quality management, process optimization, or industrial automation technologies

Technical background or the ability to quickly grasp complex technical concepts and translate them into customer value

Why Axion Ray

Join a fast-growing, early-stage startup with the chance to make a significant impact from day one

Our culture puts people first - we will encourage you to bring your full self to work and will set you up to succeed

Competitive compensation, meaningful equity, and benefits package

Career development and leadership opportunities

We bring a unique combination of technical and business skills, with company leaders from top tech companies like Palantir, business leadership from McKinsey, and automotive leadership from GM and Ford

We’re an interdisciplinary team that prizes collaboration & diversity of thinking

Axion Ray is an Equal Opportunity / Affirmative Action employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, protected veteran status, gender identity, or any other factor protected by applicable federal, state, or local laws.