Marketing Communications Manager Paper & Board at Omya, Egerkingen
Marketing Communications Manager Paper & Board at Omya in Egerkingen. Full-time. Apply with swipeandhired.
Tasks
- Develop and drive the global Marketing Communications strategy and annual plan for the Paper & Board business, aligned with business priorities, objectives and budget.
- Translate global business priorities into impactful marketing campaigns and coordinate their execution across regions and countries worldwide.
- Lead and manage the full campaign lifecycle, including planning, content development, execution, performance measurement and continuous improvement.
- Define and implement product communication strategies in close collaboration with product and portfolio management teams.
- Ensure consistent global positioning, messaging and application of Omya’s brand, corporate identity and marketing governance standards.
- Coordinate and support international events, trade shows, webinars and customer engagement initiatives to strengthen Omya’s market presence.
- Monitor campaign performance, lead generation and marketing ROI, deriving actionable insights and recommendations for future activities.
- Collaborate with regional, country and sales teams, as well as external agencies and partners, to deliver high-quality marketing communications initiatives globally.
Requirements
- University degree in Marketing, Communications, Business Administration or a related field; alternatively, a degree in a technical or scientific discipline (e.g., Chemical Engineering, Materials Science, Chemistry, Paper Technology or similar) combined with commercial or marketing experience.
- Minimum 4 years of experience in Marketing Communications, preferably within an international B2B environment.
- Proven experience in planning, executing and measuring integrated marketing campaigns across digital and traditional channels.
- Strong understanding of B2B marketing and content development.
- Commercial mindset with the ability to translate business priorities into effective communication strategies and measurable results.
- Experience working with CRM and marketing automation tools, ideally Salesforce.
- Excellent project management, stakeholder management and communication skills, with the ability to manage multiple priorities in a global environment.
- Fluent written and spoken English; additional languages are an advantage.
- Willingness to travel internationally up to 10%
Contact
Daniel Bolliger, HR Business Partner