Senior Manager, GTM Strategy & Commercialization at Visa, US - Miami, FL

Senior Manager, GTM Strategy & Commercialization at Visa in US - Miami, FL. Full-time. $127,300 to $204,100 a year. Apply with swipeandhired.

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.

Job Description

Overview:
The Senior Manager, GTM Strategy & Commercialization is responsible for developing regional go-to-market strategies that drive product adoption, revenue growth, and commercial success. This role serves as a strategic partner to Product, Sales, B2B Marketing, and Sales Enablement teams, translating business priorities into actionable GTM plans and compelling internal narratives.
The individual will lead the development of commercialization strategies, align stakeholders around a common vision, and ensure strategic initiatives are effectively communicated across the organization. Acting as the bridge between strategy and execution, this role will help socialize, evangelize, and scale GTM strategies through executive communications, leadership forums, sales enablement activities, and regional engagement programs.

The ideal candidate combines strategic thinking, executive storytelling, stakeholder management, and strong AI fluency to accelerate how strategies are developed, communicated, and adopted across the region. Knowledge of Product Lifecycle Management (PLM) is beneficial to support launch planning and commercialization activities but is not the primary focus of the role.

Key Responsibilities:
GTM Strategy Development:

Strategic Narratives & Executive Communications:

Stakeholder Engagement & Cross-Functional Alignment:

AI-Enabled Strategy & Commercialization:

Commercialization & Launch Support:

Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.

Qualifications

Basic Qualifications:

Preferred Qualifications:

Information for US Applicants
For roles located in the US, the estimated salary range for this position is $127,300.00 to $ 204,100.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.
Work Hours
Varies upon the needs of the department.

Travel Requirements
This position requires travel 5-10% of the time.

Mental/Physical Requirements
This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer
Qualified applicants will receive consideration for employment without regard to race, color religion, sex, national origin, sexual orientation, gender identity, disability or protect veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with the EEOC guidelines and applicable local law.